Tikkie
How Bill used UGC to make you a deal you can’t refuse
Tikkie, the app everyone uses to split bills, wanted to shine a light on its new feature: Tikkie Deals. The goal? Show people that Tikkie isn’t just for paying back friends but can also help you save money through cashback on everyday items.
So, Uncle Bill got six UGC creators on the job, and boy, did they deliver! One even went full rockstar mode, shredding his grocery list like a guitar solo, proving that Tikkie Deals makes saving money feel like getting an encore. With this campaign, we didn’t just spread the word; we cranked up the volume. The authentic vibe of the UGC hit all the right notes, driving high click-through rates and interaction, showing everyone how Tikkie can turn everyday shopping into a hit parade.